Local SEO Services
- Denver, CO
- Colorado Springs, CO
- Ft. Collins, CO
- Boulder, CO
- Lakewood, CO
National SEO Programs
- Media & News
- Service Industry
Enterprise SEO Solutions
- Large Websites
- Large Brands
Custom SEO Campaigns
Measuring SEO Success
- SEO Services
The Internet marketing services required for any given client can vary significantly depending on the type of business. The final campaign plan can incorporate a number of different search engine optimization strategies and tactics; keyword research, link building, competitive analysis, social-media, content marketing, on-page SEO, local SEO, mobile SEO, video SEO, and SEO-web design are just a few. Search engine optimization crosses over into many other facets of Internet marketing, so in order to run an effective SEO campaign it is critical to understand the many factors that can affect SEO, as well as the various ways to influence them. Colorado SEO Pros has a background in comprehensive Internet marketing practices and can manage a variety of projects. From general SEO consulting, website design recommendations, keyword research, or even facilitating multi-national SEO efforts, Colorado SEO Pros can develop a solution that’s right for your business.
- SEO Web Design
Many clients come to us with pre-existing websites that they would like to see rank at the top of search-engines. While some search engine optimitzation efforts can be implemented with only a few website changes, it is often the case that content changes or additions are required. This is because SEO research should be done before a website designer/developer is contracted. The products and services that drive your business have related keywords that represent relevant traffic and leads. Identifying those specific keywords and using them to build your site’s information architecture, in the right way, will ensure your website is built for SEO from the start.
Most web designers do not understand advanced search engine optimization practices, and almost no full-time web developer can be an effective SEO analyst because of the time commitment involved. Business analysis, keyword research, competitive analysis, and link building are four important SEO tactics that few if any web developers are able to perform in their entirety. Colorado SEO Pros offers SEO web design & development for companies who are looking to build an SEO friendly website that actually looks good too!
- SEO & Social Media
Social media has yet to be proven 100% effective in terms of directly improving SEO results, and while some social signals are directly correlated with increased rankings, that doesn’t mean More Social = Better Rankings. So why bother? Because even though you may not be able to “like” your way to the top of search engines, you’ll be more likely to engage your audience and grow brand awareness within relevant online communities. Those community members may become customers as well as heavily influencing other potential buyers. The bottom line is that social media impacts search, and is posed to do so even more in the future. Having active social media pages with growing followers tells the search engine you’re not a fly by night business looking to make a quick buck. Social media is a longer-term investment, so it generally tends to keep the “get rich quick” crowd away. Improved online reputation and direct conversations with potential customers are just a few benefits you might receive investing in social media.
Bing is integrated with Facebook, Google indexes Twitter tweets and Facebook Fan pages, and G+ is directly impacting the search results of logged in G+ users…. Social media for business isn’t going away so you might as well get started. We can help show you the way.
- SEO & Video
Video can be used in a number of ways that contributes to and even drives targeted SEO traffic. If done well, a properly placed video can make a big impression on website visitors, and make leading them to the next step that much easier. If your video is professional it will lend credibility and convey trust in your business. Video works well with search engine optimization because it improves user experience, and even better the video itself can rank independently within search engine results. In addition to on-page implementation, your video can be submitted to a variety of video sharing websites that get indexed by Google. Google will often serve videos within search results if the video is tagged properly using the right keywords and content. We use specific video SEO methods when we supply information to video-sharing sites like Youtube and Vimeo. Using the proper SEO techniques, your video will have the opportunity to appear prominently in the search engines, embedded within the regular search results.
Colorado SEO Pros also provides video production services, contact us directly for details.
- SEO & Mobile
Mobile search makes up almost 10% of all search traffic and is certain to only increase as mobile technology advances. It is critical that your potential customers can find you when they are searching from mobile devices. Mobile SEO addresses many of the issues that influence how your website is accessed, as well as how it’s ranked in the search engines. Much of how your website is built will determine whether it can be accessed from mobile devices, as well as how well the information on you site is able to be viewed and navigated by users. Local signal are especially important in mobile SEO. Mobile rankings are affected by proximity as well as other off-page SEO factors such as a website’s relevance & link profile.
- SEO & Analytics
Website analytics analysis is critical to any type of Internet marketing campaign, and especially important to SEO. Analytics track all of the activity on a website including; number of visitors, % of new visitors, where they came from, what keywords they used to find you, and what they did when they got to the site. By examining this type of data and filtering it in useful ways, trends can be identified and included into the ongoing SEO strategy. After the website audit is complete and on-page SEO recommendations have been applied, a link-building campaign can begin. Website analytics will provide most of the necessary feedback in order to adjust SEO & link-building strategies moving forward. The goal of website analytics analysis is to yield actionable insights into the next best steps to take in the SEO campaign.
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From the Blog
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